Showing posts with label Mobile and Social Media. Show all posts
Showing posts with label Mobile and Social Media. Show all posts

Tuesday, February 14, 2012

Social media jobs salary guide (Infographic)


The infographic below from OnwardSearch breaks down the location and salary ranges of people working in social media in the US – and it’s no surprise to see that the majority are located in New York and California.
These areas are also home to the highest paying social media jobs on average. Looking at the different job titles, the infographic shows that almost a third of the industry (30%) is made up of content writers.
                          Social media jobs salary guide (Infographic)

Wednesday, February 8, 2012

12 Grammys Embrace Digital, Mobile and Social Media

The 54th Grammy Awards ceremony is only eight days away and the Recording Academy is kicking off the next phase of its digital and social campaign. Under the heading of “We Are Music” the Academy and its partners are harnessing the power of social, mobile and digital to make the award show more modern than ever.
The Recording Academy made the decision to invest in social and digital media several years ago (you can read Mashable’s past coverage of the 2010 and 2011 campaigns) and the organization and its awards show are now seeing the dividends. Big time. The latest trends in social TV and second screen experiences are in direct alignment with the road Grammy has been traveling for years.
We spoke with Evan Greene, Chief Marketing Officer of the Recording Academy, and he told us the strategy around the 2012 Grammys was to put mobile and digital at the forefront of the project. That means the campaign and the show itself were designed with the digital and mobile attributes in mind from its inception, not tacked on at the end. As someone who has been beating the drum of making social and digital a part of the creation process from beginning to end, this is great to see.